With Analytics, instantly view how users interact with your websites and apps—all in one intuitive dashboard. Quickly navigate through performance reports, uncover trends, and dive deeper into the data that drives your business forward.
1.Real-Time ReportingTrack user activity on your site or app as it happens. Get instant visibility into visits, engagement, and live behavior to make quick, data-driven decisions.
2.Acquisition ReportsUnderstand exactly how users are discovering your brand and evaluate the performance of every marketing channel.
User AcquisitionPinpoint which paid or organic sources are driving users to your site or app—and which ones deliver the highest value.
Traffic AcquisitionGet a session-based breakdown of where your traffic comes from and how those users are engaging so you can optimize for growth.
3.Engagement ReportsGet a deeper understanding of how users interact with your content—and what drives them to convert.
Events ReportTrack every user interaction, system event, or error to uncover behavioral trends and optimize UX.
Conversion ReportView how your marketing efforts work together to generate meaningful actions like signups, purchases, or downloads.
Pages and Screens ReportIdentify your top-performing content by tracking which web pages and app screens users engage with most.
4.Monetization ReportsGain full visibility into your revenue streams—whether through e-commerce, subscriptions, or ads.
EcommerceTrack product performance, transaction data, and user purchase behavior to increase average order value and revenue per user.
In-App PurchasesMonitor and improve app monetization by analyzing top-performing digital products and subscription trends.
Publisher AdsView detailed ad revenue insights powered by Google Analytics for Firebase SDK to better optimize monetization strategies.